Booked calls and hot leads
for tech founders.
Sales expertise meets AI. We pack your pipeline with booked calls and hot leads — done-for-you B2B outbound so your trajectory really accelerates.
This week
Bookings landing live
Grace Mitchell
Lighthouse
Hannah Williams
Acme
Emma Hayes
Bridge
Charlotte Bennett
Northbridge
Olivia Sinclair
Spire
David Hughes
Apex
James Carter
Catalyst
Tom Bradley
Hawthorn
Jack Thompson
Velocity
Henry Walsh
Pinnacle
Your Pipeline, Built From Scratch
We build your outbound pipeline from scratch — targeting the right prospects, booking qualified meetings, and filling your calendar so you can focus on closing. Or let us handle the full sales cycle and close deals on your behalf.
Leads
500
Intent
100
Booked
30
Deals
6
Monthly Revenue
£60,000
6 deals × £10,000
Annual Revenue
£720,000
12-Month Revenue Forecast
Forecast Assumptions
- Month 1: 30% of target (setup & warming)
- Month 2: 60% (campaigns ramping)
- Month 3: 85% (optimising)
- Month 4+: 100% (full run rate)
Revenue = meetings × close rate × deal size
12-Month Current Revenue
£60,000
12-Month With BookedCalls
£645,000
Additional Revenue
+£585,000
B2B Outbound Is Broken
Most companies struggle with the same outbound challenges. Sound familiar?
Manual Prospecting Wastes Time
Your team spends hours on research, list building, and outreach instead of closing deals.
Inconsistent Pipeline
Outbound efforts are sporadic. Some months are great, others are empty — revenue becomes unpredictable.
Unqualified Leads
Generic outreach attracts the wrong prospects. Your sales team wastes time on leads that never convert.
The Cost of Bad SDR Hires
A bad SDR hire costs £50K+ in salary, training, and lost opportunity. We eliminate that risk entirely.
How We Help You Grow
One done-for-you offer that fills your pipeline. Scope and bolt-ons are tailored to your audience and deal size — we walk through the specifics on a discovery call.
Done-for-you outbound
A complete outbound engine that books qualified meetings into your calendar. One offer, one team, one accountability line — from list and copy through to a confirmed meeting in your calendar.
- AI-powered prospecting and lead sourcing
- Coordinated multi-touch sequencing on the right channels for your audience
- Initial contact within 60 minutes when a prospect shows intent
- Live dashboard, weekly strategy call, CRM integration
A Full Team, Not a Single Hire
When you work with us, you get four specialists working on your outbound — for less than the cost of one SDR.
Data Researcher
Builds and verifies your prospect lists using waterfall enrichment across multiple data providers. Every contact is validated before it enters a campaign.
Copywriter
Crafts personalised outreach sequences that earn attention. Subject lines, openers, CTAs, and follow-ups — all A/B tested and refined based on real reply data.
Email Specialist
Manages your sending infrastructure, monitors deliverability, and ensures every email lands in the primary inbox — not spam.
Appointment Setter
Handles every reply personally — qualifying interest, answering objections, and booking meetings directly into your calendar with full context.
Enterprise-Grade Infrastructure, Built For You
Most agencies plug into your existing email and hope for the best. We build a dedicated outbound infrastructure from scratch — so your deliverability is bulletproof and your brand stays protected.
Dedicated Sending Domains
We register and configure separate domains for outbound — your primary domain reputation stays completely untouched.
Mailbox Warming
Every mailbox is warmed gradually over 2–3 weeks before sending any campaigns, building sender reputation the right way.
SPF, DKIM & DMARC
Full email authentication configured from day one. This is what separates emails that land in the primary inbox from emails that hit spam.
Your Domain Stays Protected
All outbound activity runs through our infrastructure. If anything goes wrong, your main domain and business email are completely isolated.
How It Works
From discovery to booked calls in four simple steps.
Discovery
We learn your business, value props, and sales process to design the right outbound strategy.
ICP Creation & Tech Setup
We define your ideal customer profile, build targeting lists, and set up your custom AI outbound system.
Launch Campaigns
Campaigns go live with real-time monitoring. We iterate on messaging, targeting, and timing to maximise response rates.
Booked Calls & Revenue
Qualified meetings land on your calendar. We continuously optimise targeting and messaging against the conversion data to keep the pipeline growing.
Not Set-and-Forget. Continuously Optimised.
Most agencies launch your campaign and move on. We treat every campaign as a living system — testing, iterating, and improving week after week.
A/B Testing Everything
Subject lines, openers, CTAs, send times, sequences — we test every variable and let the data decide what works.
Weekly Performance Reviews
Every week we analyse open rates, reply rates, meeting rates, and pipeline impact. You get a clear report, not a black box.
Messaging Iteration
Copy that worked last month may not work next month. We continuously refine messaging based on what prospects respond to.
Results Improve Over Time
Month 1 is good. Month 3 is better. By month 6, your outbound machine is finely tuned to your market and consistently delivers.
Month 1
Baseline
Month 3
Refined
Month 6
Peak
No Lead Left Behind
Not every prospect is ready to meet today — but that doesn't mean they're a lost cause. Our nurture sequences keep you top-of-mind until the timing is right.
Timing-Based Re-engagement
Prospects who say "not right now" are automatically re-engaged at the right interval — 30, 60, or 90 days later with fresh, relevant messaging.
Multi-Touch Sequences
Nurture sequences use a mix of value-driven emails, case studies, and soft check-ins — never pushy, always relevant to their specific situation.
Buying Signal Detection
We track engagement signals — email opens, link clicks, replies — and automatically escalate warm prospects back to the active pipeline.
Email Outreach Works. The Data Proves It.
When done right, outbound email is one of the highest-ROI channels in B2B. Here's what the industry shows.
0.0B+
business emails sent daily worldwide
Source: Radicati Group
0%
average ROI from email marketing
Source: DMA
0–60%
open rates with personalised email outreach
Source: Woodpecker
0%
of B2B buyers prefer email contact
Source: HubSpot
Real-World Results From Email Outreach
A Series A SaaS company used targeted email outreach sequences to book 47 demos in 60 days — leading to 11 closed deals and £380K in new ARR.
A developer-tools company targeted VPs of Engineering at mid-market SaaS accounts. Outbound delivered 22 qualified demos in 30 days — 5 became paid pilots.
An applied-AI platform booked 31 meetings with Heads of Data at Series B–D software companies in one quarter, opening £540K of new ARR pipeline.
Is This Right For You?
We deliver the best results for specific types of businesses. Here's how to know if we're a good fit.
Great Fit
Probably Not a Fit
Founder-Led
Built by Someone Who's Done the Selling
BookedCalls was founded by Mayur Kale — combining deep AI automation expertise with hands-on B2B sales experience. He built this because he saw the same problem everywhere: companies wasting money on generic lead gen that doesn't convert.
The difference? We don't just send emails. We build intelligent systems with experienced humans in the loop, aligned on your outcomes — not vanity metrics.
Frequently Asked Questions
We don't just hand you a list of leads. We build custom AI outbound systems, run multi-channel campaigns, and can go end-to-end closing deals. We're a sales partner, not a vendor.
B2B software and tech-enabled services with ACV above £5K — SaaS, dev tools, AI platforms, vertical software, and infrastructure. If you sell to technical or revenue buyers (CTOs, VPs Eng, VPs Sales, RevOps), we can help.
Most campaigns launch within 2 weeks. You can expect qualified meetings within the first month of campaigns going live.
No. Every system is custom-built for your business, ICP, and sales process. We combine multiple AI models, data sources, and automation workflows tailored to you.
Pricing depends on the service and scope. Book a discovery call and we'll put together a custom proposal based on your goals and target market.
Yes. We integrate with HubSpot, Salesforce, Pipedrive, and most major CRMs to ensure seamless lead handoff and pipeline tracking.
Steal the cold emails that book us meetings
Real cold emails we send for clients — annotated, line-by-line, with the reply rates each one hit. Plus a 5-day course unpacking the framework. Drop your email and the PDF lands in your inbox within 2 minutes.
One-click unsubscribe. We never share your email.
Ready to Fill Your Calendar?
Book a free discovery call and we'll show you exactly how we'd build an outbound system for your business.