True Cost of an In-House SDR

Salary is only the start. This calculator factors in commission, tools, ramp time, management overhead, and replacement cost when an SDR leaves — so you see what an in-house team really costs per booked meeting.

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In-House Annual Cost

£116,250

Total true cost of 2 SDRs for one year, factoring ramp, attrition, and management.

In-House Cost Breakdown

CategoryAmount
Base Salaries (2 SDRs x £35,000)£70,000
Commission/Bonuses (2 x £5,000)£10,000
Tools & Software (2 x £3,000)£6,000
Management Overhead (15%)£12,900
Ramp-Up Cost (3 months at 50% productivity)£8,750
Replacement Cost (20% attrition)£8,600
Total In-House Cost£116,250

In-House Meetings (effective, after ramp + attrition)

227/yr

Cost per meeting: £513

Where the Cost Goes

Salary: £70,000Commission: £10,000Tools: £6,000Management: £12,900Ramp: £8,750Replacement: £8,600In-House total: £116,250

See how outsourcing compares for your specific audience

We'll walk through the trade-offs vs an in-house team based on your deal size and target volume — no commitment, no pressure.